Senior Campaign Operations Specialist-Mandarin Speaking
About us:
HungryPanda is a Chinese food delivery platform established in the UK, which has covered the UK, France, Australia, New Zealand, and the United States. It aims to build the most professional Chinese food delivery platform overseas for international students and overseas Chinese. The company has 30+ offices and branches around the world, with more than 300 employees. Recently, we have fully developed the US market, and our branch is headquartered in Manhattan, New York. We need ideas and creative members to join our team to promote the rapid development of HungryPanda.
关于HungryPanda 熊猫外卖
HungryPanda 熊猫外卖 总部位于英国伦敦,旨在为身在海外的华人同胞提供方便快捷,易于使用的中餐中超外卖服务。经过数年发展,我们的服务已经覆盖英国、法国、意大利、新西兰、澳大利亚及美国等国家,横跨四大洲,遍及30多个主要城市,累计注册用户近百万人。加入我们,一起将中国美食推向全球!
关于PandaFresh
PandaFresh是HungryPanda的子公司;PandaFresh是一家专注于服务海外华人社区的亚洲食品杂货配送公司。我们目前在英国、美国、加拿大和澳大利亚四个国家运营,拥有dark stores 和retail shops。我们的商店储存了来自中国和亚洲的数千种专业产品,并通过我们的熊猫优鲜应用程序和线下商店销
岗位职责:
1.负责Panda Fresh干货、速食、休食等品类的日常运营工作,监控维护品类曝光度;
2.分析品类销售数据,制定并执行品类运营策略,提升品类销售额和毛利率;
3.分析了解市场趋势和竞争对手动态,挖掘潜在爆款商品,优化商品结构;
4.跟踪分析用户行为数据,了解消费者特征与需求需求,制定相应品类策略;
5.与采购、仓储、物流等部门沟通协作,确保商品供应链顺畅。
任职要求:
1. 本科及以上学历,拥有3年及以上电商平台或零售行业品类运营经验;
2. 对数据敏感,具备良好的数据分析能力和逻辑思维能力;
3. 熟悉电商平台运营规则和流程,具备一定的商品知识和市场敏锐度;
4. 具备良好的沟通协调能力和团队合作精神;
5. 工作积极主动,目标性强,责任心强,抗压能力强。
Job Responsibilities:
- Responsible for the daily category operations of Panda Fresh, including dry groceries, ready-to-eat foods, and snack products; monitor and maintain category exposure and visibility.
- Analyze category sales performance data, develop and execute category operation strategies to improve sales revenue and gross margin.
- Monitor market trends and competitor activities, identify potential best-selling products, and continuously optimize the product assortment.
- Track and analyze user behavior data to understand consumer profiles and needs, and formulate corresponding category strategies.
- Collaborate closely with purchasing, warehousing, logistics, and other relevant teams to ensure a smooth and efficient supply chain.
Qualifications:
- Bachelor’s degree or above, with at least 3 years of experience in category operations within e-commerce platforms or the retail industry.
- Highly data-driven, with strong data analysis skills and logical thinking ability.
- Familiar with e-commerce platform operation rules and processes, with solid product knowledge and strong market awareness.
- Strong communication and coordination skills, with a collaborative team-oriented mindset.
- Proactive, results-oriented, responsible, and able to perform well under pressure.
Job Type: Full-time
Benefits:
- Casual dress
- Company pension
- Employee discount
Experience:
- Campaign Operation: 3 years (required)
Language:
- Mandarin (required)
Work Location: In person